Marketing Project

Final Project: Keyrouz bakery 1.History of Keyrouz bakeshop: In 1968, Keyrouz bakeshop was founded in Jdeidet Ghazir in Lebanon. It started as a family investment where pose and male child worked together. Time by time, Keyrouz bakeshop scratch line growing hugely and it then became a well-known bakery. The around significant facet about Keyrouz bakeshop is that the ingredients of their products are wild from the farm. Not however is Keyrouz a Bakery, but a restaurant, pastry, cocoa shop, and cheese and tenderness shop as well; This encompassing variety serves as a strong competitive advantage over competitors. Keyrouz Bakery operates in different branches including Jdeidet Ghazir, Jounieh, Jisr El Bacha, take advantage El Fil, Beirut, Hazmieh, Maameltein, and some(prenominal) more. 2.The Mission Statement: We aim to resume provision portentous products and keeping our customers satisfied to a fare-thee-well extent. We also taste to lay do wn new products and services, and cater to outstanding events. Our round works fierily on innovating ground-breaking methods to make our variety of products as fresh and processed as possible. 3.

Keyrouzs Microenvironment: Comp any(prenominal): Just worry any other company, Keyrouz Bakery contains several departments such as The market Department, The Financing Department, The Human Resources Department, The Distribution/Logistics Department, and The Operations Department. To honour a good relationship among departments, Keyrouz Bakery has its own schema by first recruiting specialized people who lead the keep in their various departments and then strengthening bonds among depa rtments to yield breach results. Suppliers! : Ingredients fresh from their own farm. In addition to other suppliers. Customers: Keyrouz Bakery acquires cardinal types of customers: consumers and businesses. In the first type, this company sells its products to households and final consumers totally over Lebanon. Moreover, in the second type, businesses also purchase from Keyrouz Bakery in...If you want to get a full essay, order it on our website: OrderEssay.net

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